#BecomeMajor is a call to all music industry creatives to stand together and connect on a deeper level by building relationships and networks that can help each other grow and inspire. We’re committed to standing with artists to help get them get to the next level by providing them as many tools and education as possible to help them become bigger than anything a major record label could ever provide.
We continue our new interview series with Traum Diggs.
Who is Traum Diggs?
Traum Diggs is a hip-hop artist. His mission is to seek and expose or relay the truth; the truth as he sees it through his eyes. The actual name is about that. My “rap name” or nickname growing up was Traum; the “diggs” is the actual act of digging. So Traum digs…Traum Diggs. More important than who is Traum Diggs is who is David Shanks. David Shanks is the man behind Traum Diggs and Traum Diggs is simply the name adopted by David Shanks to deliver his art in this phase of his life.
What makes you different from other artists doing the same music?
What makes me different is what makes us all different. I am me. My music has my fingerprint on it so it could never be what any other artist is doing. As long as I am being true to who I am, I will be different.
You have various band members, what does each bring to the table?
Each member of the team brings their individuality and talent and insight to the table. I have a lot of thoughts and ideas but I am not always sure how or if they can be manifested. The musicians and team around me bring these ideas to fruition.
What is your overall goal for your music career?
My overall goal honestly, is way deep and personal but I will say I want to maximize my gifts as much as possible in the creative process. Create what I consider “legacy moments” with my music. Material that will stand the test of time.
Do you believe that the independent music scene can overcome major artists?
I am not certain that it can overcome major artists but I do believe that the lines are becoming blurred more and more. The responsibilities that major artists have to take on now are more of the things independent artists have had to do for the longest. The major game definitely has a more independent template than in the past and those artists, independent or major, who can navigate the waters will succeed.
What about being an independent artist do you like?
I am a bit of a control freak so I like being involved in every aspect of my career. I like the responsibility of envisioning a project and making it come to fruition from creating the music to the mix to the artwork to the roll out. That’s probably also what I don’t like about being independent, haha. I enjoy the direct contact with my consumers and supporters.
If you had a wish for the music scene, and in particular how independents revolve around it, what would that be?
I wish there was more unity between artists, independents in particular. I believe there is strength in numbers and there are some amazing things that can implemented if we put our collective minds together and worked towards common goals.
What are you doing in your day to day to try and #BecomeMajor?
Instead of operating like an “unsigned” or “independent” artist, I function as a startup/small business. I often tell my friends if the majors are Home Depot or Lowe’s, I am the local mom-and-pop store around the corner. We sell the same quality product to a smaller market and with a smaller marketing budget. Everyday I wake up as the CEO of 623 Entertainment and I move with that frame of mind.
How does the movement of #BecomeMajor influence you?
I think the #BecomeMajor campaign is a step in creating the unity that I think is needed in the independent scene. If there is a hub or incubator to push a unified agenda, disseminate useful information and foster networking amongst artists then that is something I definitely want to support and be a part of.
What is upcoming for 2015?
2015 is a busy year. I am gearing up to release my official debut album, Major Journalism, this summer. There is a 10-minute documentary accompanying the album that we will release as well. I am also working on the follow up to last year’s collab project with producer Gas-Lab, Jazz Hop, we are hoping to release that in the fall. We’re working on a few other moves that we will announce in time.
Finally, where can folks find out more information on you and the band?
We are on all of your major social networks… @traumdiggs and @623ent on Twitter. @traumdiggs on Instagram. Traum Diggs and 623ent on Facebook. Check out our YouTube page as well and 623ent or Traumdiggs on SoundCloud. I want to say to my people and supporters out there, thank you and continue to rock with us. The quality and output of the music will grow this year, I promise. To Symphonic, I appreciate the opportunity. Thank you.