Google’s Play Music apps were updated just a few months ago, featuring a colorful interface. The company is now putting a similar new face on the Play Music website. Although the music interface does not look drastically different, you will notice that the website now feels more like an app. A number of new design adjustments have made Play Music more user-friendly.
Bryan Rea, Google UX designer told The Verge, “We’re moving towards making the web feel more like an app and less like a series of web pages strung together by links.” He also explained that “(t)he new header, the slick transition as you scroll, the collapsible nav, new animations, these all feel like things you expect in an app not on the web.” With more emphasis being on the artwork featured on the sight, users will notice large, high-resolution photos behind every playlist, album, and artist bio page. Rea claims “(w)ith the new album and playlist pages, you enter an immersive world focused on the music you’re enjoying.”
Much like contacts are displayed on an iPhone or Android, the Play Music website now features circle cropped photos of artists, instead of square. Rea explained that “(c)ircles feel more organic than sharp edged squares and rectangles which makes them a perfect fit for people’s faces.” Play Music’s new design now allows users to search for new music and see which song is up next in your playlist simultaneously, without disruption.
Competing against popular subscription music streaming services like Spotify, Tidal, and Pandora, Google is making changes in hopes to win over the hearts of music browsers. Play Music keeps their competitive advantage by offering free cloud storage along with a paid, on-demand subscription. Google’s Play Music also has an original look, different from its competitors. Users looking for a fresh take on music streaming may considering turning their attention to Music Play.