Have you been trying to get more gigs and recognition on the music scene but no one seems to be replying to your emails? Make a website! Websites are ideal for musicians because they host everything that a fan or promoter needs to have in order to know what you’re about. Social media link, merch, and tour dates are only a few of the things every musician’s website must have.
Here are 8 things every musician needs to include on their website!
An About Page
An about page is one of the most important things to have on your website because a good one is sometimes all it takes for people to get an understanding of who you are. Start your about page with a short sentence or two describing your sound. If you’ve had articles written about you, include a quote! The bottom of your site should be a compact bio about your history, experiences, and accomplishments. Typically, promoters will take a piece of your bio to put on their event pages or flyers so you have to make sure it is always up-to-date.
Having high-quality photos from either shows or photo shoots is important because when you’re pitching yourself you want to look as cool and professional as possible.
Whether it’s from Vimeo or YouTube, having videos of you is great to include. Videos show your chemistry on stage and your personality on your downtime. Make sure your videos can be easily shared on social media platforms as well.
Social media is the best way to keep a following of fans and promoters connected to you. If you don’t have social media you need to and making sure your social media is easily accessible on your website in the form of widgets is just as important!
This should not even be questioned. Embedding your music onto your website from any music streaming service like Spotify, SoundCloud, or iTunes.
Having a contact form on your website for people to connect to you through email is important, but having your phone number on there as well shows that you care about making sure it is easy to communicate with you. We live in a generation of texting so make sure people know you are text friendly!
Let people know when and where they can see you play. There are so many artists that I discover that I want to know when they are coming to town, or what festivals they might be playing. Having an updated concert calendar is really important.
Sometimes fans want something tangible from artists like a t-shirt, sticker, or vinyl. Having a merch store with good prices on your website will also make you look more professional to promoters that are hoping you will bring a good crowd to their venue.
Including these 8 things every musician’s website must have will take your image from amateur to professional and give you a website that you’ll be proud to share with promoters.