Social media can seem like a hard thing to tackle, especially if you’re an independent or up-and-coming artist! But, with the right tools, it can be easier than you think! Social media schedulers, analytics and more are available for you to help grow your socials, and in turn, your fan base.
We put together a list of five ways to improve your social media game to help you take your brand to the next level.
1. Schedule posts in advance
Posting regularly can be difficult, especially if you lead a busy lifestyle. Luckily, there are all different types of scheduling tools that can help you stay on top of your posting schedule. If you’re a Symphonic Distribution client, you can utilize Symphonic Social to schedule posts, find interesting content to share and connect with potential fans.
2. Monitor your stats
Monitoring your stats is crucial to improvement. Find out where your traffic is coming from, what fans are responding to the most, and where your plays are coming from to help better craft your future posts. You can utilize platforms like SoundCloud Stats, Spotify For Artists and Symphonic Social to monitor your social media stats and continue to improve them.
3. Engage with fans + other artists
Engaging with fans and other artists is crucial to getting your name out there! Fans appreciate receiving personalized responses and other artists are more likely to check you out if you show them some love! Respond to messages, comment on tracks and make sure to participate in the community so your name becomes more visible.
4. Share unique content
Overloading fans with too much of your own content can sometimes feel forceful. Make sure to create a balance by sharing playlists or mixes that showcase others artists you’re into, interesting artwork that fits your branding and other shareable content.
5. Promote your content
You’re taking time to post great content, so make sure it gets seen! You can use Facebook ads to cross-promote content on Facebook and Instagram, utilize Symphonic Social to create campaigns and more. The possibilities are endless – just make to give as much love as possible to your most important content.
Need a social media boost? Check out Symphonic Social here and get started on taking your social media game to the next level.
|Music Creator’s Ultimate
Guide to Music Marketing