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Social Media

From social media tips to branding, you’ll find all of the necessary tips to promote your music, brand, and more!

30 Reasons Your Band Isn’t Getting Press

We’re gonna tell you a lot of things that you might not want to hear (especially if you’re doing or NOT doing some of these items). A lot of mags and industry professionals (mostly those who want your money) don’t…

Transforming your Radio Strategy in a Digital Era

Historically, traditional radio has always been king when it comes to breaking a new artist or getting exposure. But in the digital age, radio has transformed and has revolutionized the way that we all listen to music. With streaming and…

How to Draw in Promoters and Press With Your Band Bio

This article originally appeared on the site of our friends over at Sonicbids As a musician, having a bio is incredibly important. It’s your opportunity to make a great first impression, no matter what stage of your career you’re in.…

How to Sell More Merchandise at Your Show

Selling merchandise at a show is probably one of the biggest sources of revenue that an artist has left today. It’s clear to anyone in the music industry that selling music has taken such a dramatic dive in sales that…

Brand Discovery through a Tangible Roadmap

In my previous articles I’ve outlined You, Your Music, Your Brand and the 6 Definitions You Must have for your Music’s Brand. I’d now like to show you the practicality of these foundational steps through some recent work I did…

Promoting Music Internationally – The Right Way

If you’re promoting music online, you’re probably encouraging listeners to purchase using links to iTunes and Amazon. On top of that, you’re probably using the Amazon Associates and iTunes Affiliate Programs to earn money from your referrals (but if not,…

11 Ways Recording Artists Can Use Twitter To Gain And Retain Followers

1. Tweet your expertise by utilizing hashtags such as #ArtistTip, #MusicMarketing, #PromoTip, #MarketingTip, etc. This is where you can really get creative. The recording process is tiring, so you probably learned a thing or two during the process that you…

6 Definitions You MUST have for your Music’s Brand

We’ve all heard about the five W’s of research. These are the MUST have’s for any information gathering or discovery process. Great storytellers use them, scientists use them, and even police departments use them. In order to truly define your…

Forgotten Revenue Streams for Musicians & Record Labels

Being a musician in today’s music industry not only requires musical talent, but also a quick-thinking and creative mindset. There are many ways that musicians can earn money from exploiting their compositions, sound recordings, live performances, and brand. To solely…

You, Your Music, Your Brand

You create. From your deepest depths, the music flows. Your music paints pictures, weaves stories and illuminates the imagination. But the feelings that your music evokes need to be communicated to your audience through your marketing and promotional efforts as…