On this episode of Music Biz 101, we discuss what exactly makes music licensable.
You might hear that some songs are more “licensable,” or “licensing-friendly”, than others. Some songs fit seamlessly into films and commercials and even though they may not be by a mainstream artist, they definitely have a certain je ne sais quoi and natural commercial appeal that helps them appeal to mainstream audiences.
So if you’re interested in sync-licensing, look no further. Press play below!