Spotify’s official and unofficial curators are elusive, mystical beings whose attention is hard to grab if you’re one of the little guys. Thankfully, we’re here to help you out with that.
Here are some tips and tricks to get yourself featured on the user generated playlists.
When you’re verified, it shows you are taking your music creation seriously and starts getting you some credibility within the music scene. Being verified also gains the attention of Spotify influencers on the platform that can help get you one step closer to getting on a playlist. To take it one step further, Spotify algorithms prioritize verified accounts over non-verified ones, so not being verified could absolutely be what’s holding you back.
There are a lot of perks just in this first step that will help get you to where you want to be, so what’re you waiting for?
Get In Touch With Unofficial Playlist Curators
Luckily, Spotify users who don’t have as many followers will be much more open to collaborating with you, but remember, the deal goes both ways. Start with those who want more followers, and help them out by asking your followers to follow them in exchange for a place on their playlist. Everyone has to start somewhere, so treat the people you work with, big and small, with your utmost respect. You never know where they’ll end up in a week, year, or maybe 5 years. If they make it big, they’ll remember how professionally awesome you were and be more likely to help you out in the future.
Promotion. Promotion. Promotion.
If you want to increase your followers and brand awareness with those Spotify influencers we talked about earlier, your social media has to be on point. Definitely make sure you’ve got links to your Spotify profile on all of your social media and all the other websites you use. Don’t forget to be consistent and check back in with new content to offer your fans in exchange for more follows. Offer up a new song drop, album release or playlist mention to keep your fans engaged with your feed. It doesn’t hurt to promote the pages of popular influencers you want to notice you and get you on one of their playlists.
As they say, the squeaky wheel gets the grease.
Create Spotify Playlists
Get out there and create your own playlist! Our advice? Try and limit it to one song per artist and make sure to have at least 20 songs. Stick to your theme, and pick a catchy, searchable title. For example, we’ve got a playlist on Spotify called, RnB Vibes, and you guessed it, it’s got smooth, RnB tunes in it.
Don’t wait. Start small. There’s always something you can do right now to make your presence known. Even only trying out one of these tips can help you get noticed by the best of the best. If you choose to take anything from these tips, just remember to be yourself, go get yourself out there and make some connections!