To be the best at anything, you need to put in work! How you use social media is no exception. Social media marketing is an incredibly competitive landscape, so it’s important that you thoroughly understand the basics in order to get the most out of your efforts. Luckily, there are tons of courses out there to help you learn how to optimize your strategy and use your social media to its fullest potential. Here are 6 courses to help you get there…
6 Courses To Level Up Your Social Media Game
Online Marketing Strategies
Price: FREE
Overview: In this course, you’ll learn all about online marketing opportunities and how to use the internet, social media, and digital analytics to market your business in a way that’s suited to you and your goals.
What you’ll learn:
- How to use basic e-marketing tools
- Apply traditional marketing strategies in an online environment
- Evaluate the best internet marketing strategies for you
Build Your Personal Brand and Sell Your Expertise Using Social Media
Price: FREE
Overview: Learn how to use design thinking to identify your ideal audience so you can speak directly to their struggles and provide valuable content that helps them.
What you’ll learn:
- Building your social media identity
- Identifying your audience
- Marketing strategy
The Complete Instagram Marketing Masterclass
Price: $10.99
Overview: This course will show you how to optimize your Instagram usage to help you increase sales, crush your competitors, and become a leader in the world of Instagram.
What you’ll learn:
- How to dominate your niche
- Get more Instagram followers
- Spread your brand to international markets
- Build a relationship with your fans/consumers
- Increase traffic across all your other platforms
- How to use your Instagram account to it’s fullest potential
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Sharpen your skills even further…
How To Measure Social Media Using Google Analytics
5 Time-Saving Social Media Content Creation Tips
10 Music Industry YouTube Channels We’re Into Right Now
Musical Skills To Learn While Stuck At Home
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Hootsuite Academy Social Marketing Training
Price: FREE
Overview: Learn how to master your Hootsuite dashboard and gain skills like how to compose and schedule multimedia messages, how to manage social media campaigns, and more.
What you’ll learn:
- To manage multiple social media accounts
- To optimize your success by using analytics and reporting tools
- How to benefit from the applications in the Hootsuite App Directory
- How to use the Hootsuite Mobile app
Social Media Marketing Mastery
Price: $10.99
Overview: This course will help you become the ultimate boss at online marketing on Twitter, Pinterest, Instagram, YouTube, Google, and more. Additionally, you receive lifetime access to this course and all its’ lessons, along with the ability to ask the professor any questions you may have as you move through the course and beyond.
What you’ll learn:
- How to create highly optimized and high quality paid ads on all social media platforms
- How to monetize your social platforms
- Use Web 2.0 blogs to expand your reach with SEO and content marketing
- Become an expert in Facebook, YouTube, and Twitter ads
Content, Advertising & Social IMC
Price: FREE
Overview: This course is provided by Northwestern University. In this one, you’ll learn how to create engaging content that has the capacity to go viral.
What you’ll learn:
- Content strategy
- Advertising
- Social integrated marketing communications
- Measuring the ROI of social media marketing programs
In Conclusion…
Some of these courses can be finished in a day or less, so you’ve got no excuse not to set aside some time to improve your skills. Even if you consider yourself an expert, there’s still a lot to learn! If anything, while looking into these courses I’ve mentioned you might stumble upon another course that better suits your needs. There are tons of courses out there specifically made to help you improve.
Good luck!
