Over the past few years, I’ve put together a month-by-month guide with the best time to release your album. It’s patently simple: which months would maximize your release and which would destroy it? This year, I’m taking it a up…
The Top 3 Things You Should Spend Your Marketing Budget
Recent polls of what people in marketing departments believe they are getting the most ROI from showed three key areas in the lead: Search Engine Optimization, Email Marketing/Automation, and Content Marketing. How do these translate into actionable strategy for your…
Addressing White Supremacy on Social Media
First, some context. Defining Alt Right, Alt Left, Antifa: Read via NY Times What does the alt right want? In short: a white ethno-state where each race lives in a separate nation. Read more at CNN and feel free to…
4 Things Your Band’s Website Has to Have
When it comes to promoting your band and keeping people in the know of the latest news and performances, a website is absolutely necessary. Your band needs to give people the opportunity to discover it online and allow its loyal…
Collectives – The Missing Marketing Strategy for Artists
We created a mechanism for artists to request that FanDistro present them with opportunities to join a Collective with other Symphonic artists. Free social media marketing? Well, basically yes. We have partnered with FanDistro to provide you with access to…
A Publicist’s 12-Week Guide to Running Your Own Album Publicity Campaign
One of the major issues for any DIY band is getting your music heard, am I right? Maybe you feel like all your tweets are going to a black hole with not a like or retweet to be found. Or…
Apple Officially Announces New Streaming Music Service, Apple Music
By Frances Rubio FINALLY! After months of rumors and speculation, the wait is over, as Apple finally announced the debut of Apple Music. So, what exactly is it? Apple Music is a real streaming music product, which offers “millions of songs,”…
How to Develop a Hardcore Fan Base
I’m a big fan of the 1,000 True Fans theory. Whether or not you think that it is the key that unlocks your music career, it is always good to build an army of enthusiastic supporters who will fervently support…
5 Things You Should Do to Protect Your Music
By Yannick Ilunga of The Jazz Spotlight A version of this article originally appeared on The Jazz Spotlight. 5 Things You Should Do to Protect Your Music The Internet is a key component of today’s music industry. From social media, websites, email lists…
How to Look for Gigs Online and Off
By Yannick Ilunga of The Jazz Spotlight A version of this article originally appeared on The Jazz Spotlight. This is the second of a three-part article (you can view the first part here). How to Look for Gigs Online and Off. As discussed in the…
