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Music Business

Forming Your Own Artist Development Team – The Music Publisher

Part 3 of our Artist Development Series. The primary objective of this series is to illustrate the importance and functionality of the artist development team. It provides context and reliable information on how to leverage and optimize the benefits of…

4 Ways To Let Go Of Control And Learn to Delegate

Letting go is hard. When you’ve built an entire career off slaving away, being in control, and calling all the shots, it’s difficult to imagine how not doing that anymore could possibly lead to anything good. But here’s the thing.…

5 Ways to Sell More Merch

If you’re a musician, odds are you’re working your ass off to do what you love and still make money. Typically, musicians want to focus on their craft and nothing else, but in this industry, that’s no longer enough. You…

How to Become a Social Media Influencer

However you feel about influencers, there’s no avoiding them. They’re selling everything and anything on the market and legitimately making a living off of it. But how? Simply put, they have influence. (I know, like duh, but bear with me…

How To Promote Your Next Show

Imagine showing up to a venue to play your show and seeing it jam packed with all your fans. Think about the energy in the room, the screaming fans who waited weeks or even months to see you perform… There’s…

Top 5 Latin Music Festivals Outside the US

If you’re looking to travel for your next gig, you might as well look into some of the most popular festivals out there to get a feel of what’s to offer outside the US. If you’re a local, you’ve probably…

How To Make Collaborative Playlists On Spotify and Apple Music

If your group of friends is anything like mine, you’re obligated to share every great banger you come across. Whether you send it to the group chat or through social media, sharing our favorite songs with our closest friends is…

Forming Your Own Artist Development Team: The Music Producer

Part 2 of our Artist Development Series  In the first installment of this series, we established the function and importance of creating an artist development team for individuals aspiring to a successful career in the Music Industry. We listed the…

3 Creative Strategies For Finding Cold Contacts

If you’re just starting your journey into PR, booking, or even licensing inquiries, odds are you’ve run into the dreaded silence that comes from hundreds and hundreds of emails going unanswered. In fact, it can feel downright discouraging to take…

How to Decide Where to Promote Your Music on Social Media

Sometimes it can feel impossible to decide which direction to focus your efforts. Do you pay attention to hashtags and Stories, making Instagram your number one priority? Or do you play into Facebook’s preference for live videos and native content?…