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Music Marketing

Virtual Platforms For Your Next Meet and Greet

One thing the pandemic has taken away from touring musicians is the ability to meet and greet with fans. Meeting the people who support you the most is one of the best parts of the job, and losing that has…

How To Add Links To Your Instagram Stories

Instagram has announced that they’re replacing their beloved “swipe up” link feature with a “link sticker”. With it, you can promote anything from your website, tickets to your next show, links to your latest track, and so much more. Here’s how…

How to Define Your Audience Demographics to Better Market to Your Fans

From the effortlessly smart people over at SoundFly comes this guest post by Sarah Beth Perry of With the Band. All artists want to get their music into the hands of more fans, but the real challenge lies in how to…

Text Marketing Tips for Independent Musicians

Text and email marketing are the two very effective forms of direct marketing to consider as an artist looking to grow their fanbase. As an artist on social media, you can post to your hearts content and see what comes…

Ideas For Utilizing User-Generated Content as a Musician

Advertisers and marketers aren’t typically known for being the most honest online. As an independent musician, you work as both an advertiser and marketer for your careers. Although you aren’t exactly enhancing the look of a burger on TV with…

Best TikTok Hashtag Strategy for Musicians

Hashtags are important on almost every platform. With the right hashtag strategy, you can increase the reach, engagement, and visibility of your posts on TikTok in no time. Luckily, figuring out which hashtags are right for you is fairly simple.  Here’s…

Tips For Landing On An Official Spotify Playlist

Just like there are booking agents to help you with your tour and publicists to help you with press (and sometimes Spotify placements), there are also those that specialize in Spotify placements. In the meantime, there are other ways to…

Facts About Instagram’s Algorithm You Should Definitely Know About

If you’re on Instagram, you know its algorithm can be an elusive mistress to the untrained eye. Luckily for you, we’ve got the inside scoop on what really works and what doesn’t. In the past, we did a rundown of…

Best YouTube Promotion Channels To Submit Your Music To

Those of us who are addicted to YouTube know all too well of the great playlist channels it has to offer. These channels feature and promote up and coming artists who deserve to be heard by the masses, and they…

How To Use Lyrics on Facebook Stories

Back in 2019, Instagram introduced a Lyrics feature which added dynamic lyrics in addition to its original music feature. Users have been patiently waiting for this feature to expand onto Facebook, and it’s finally here. Now, Facebook has launched an…