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Release Strategy

Not quite sure what goes into releasing a new track or even album? Get your brain waves flowing with these tips for releasing music!

Best Websites for Independent Artists to Sell Merch

When you think about what it takes to be a profitable musician, one of the things that should come to mind is selling merch. From t-shirts, hats, and lighters to stickers, patches, posters and more, there’s a lot of potential…

Facebook AMA: Music Release Strategy

Slacking on your music release strategy or simply don’t know where to start? No worries, we can help #SymFam. On November 21st from 12-4pm EST, Symphonic’s Digital Marketing & Trends Manager, Meghann Wright, will be doing an AMA (ask me…

6 Marketing Strategies To Land On Playlists

In this DSP era, getting discovered in such an insanely crowded space is the main focus for artists looking to make it big. Platforms like Spotify and Apple Music offer MILLIONS of tracks, so how is it possible to get…

5 Out-of-the-Box Ideas to Promote Your Next Album

In the ever-growing world of entertainment publicity, reaching thousands of listeners on your upcoming releases require a unique plan. Until your brand is recognized worldwide (i.e. Beyonce), it simply doesn’t make sense to spend the majority of your budget on…

Want a Chance at Charting? Tell Your Fans to Help You Out in These Ways

Every week, the Billboard charts list what the most popular songs and albums in the U.S. are, with streams, sales, and radio play all affecting where a piece of music ranks on various tallies. Getting placed on one of them,…

How To Market Your New Release On A $0 Budget

Let’s be real—there are very few things you can do with a $0 budget and still come out on top. And in many ways, marketing is included in that. You can’t expect to go on Facebook and run an ad…

4 Benefits of Recording and Releasing Commentary for Your Music

Ever feel like you’re not able to convey the full story when it comes to a certain song with lyrics alone? Maybe there’s a fantastic behind-the-scenes quip you keep telling everyone, but not enough people have heard of it. Are…

How to Put Together a Marketing Plan

I don’t know about you, but when I hear the word “marketing” I’m instantly flooded with scenes from Mad Men, visions of charts and numbers, and a lot of floating question marks that leave me asking “wait, what exactly is…

Best Practices for Maximum Release Potential as a Symphonic Client

When you finally release your new masterpiece, you’re going to want to be ready for whatever comes your way. The best way to ensure your release’s success is to plan for everything and do it way in advance. These are…

Best 3rd Party Playlisting Services

3rd Party Playlists offer a lot of valuable insight into audience targeting that you should know about if you want to have your voice heard among people who are into just what you’re into. The most dedicated music aficionados spend their…