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Release Strategy

Not quite sure what goes into releasing a new track or even album? Get your brain waves flowing with these tips for releasing music!

Facebook AMA: Music Release Strategy

Slacking on your music release strategy or simply don’t know where to start? No worries, we can help #SymFam. On November 21st from 12-4pm EST, Symphonic’s Digital Marketing & Trends Manager, Meghann Wright, will be doing an AMA (ask me…

5 Out-of-the-Box Ideas to Promote Your Next Album

In the ever-growing world of entertainment publicity, reaching thousands of listeners on your upcoming releases require a unique plan. Until your brand is recognized worldwide (i.e. Beyonce), it simply doesn’t make sense to spend the majority of your budget on…

Want a Chance at Charting? Tell Your Fans to Help You Out in These Ways

Every week, the Billboard charts list what the most popular songs and albums in the U.S. are, with streams, sales, and radio play all affecting where a piece of music ranks on various tallies. Getting placed on one of them,…

How To Market Your New Release On A $0 Budget

Let’s be real—there are very few things you can do with a $0 budget and still come out on top. And in many ways, marketing is included in that. You can’t expect to go on Facebook and run an ad…

4 Benefits of Recording and Releasing Commentary for Your Music

Ever feel like you’re not able to convey the full story when it comes to a certain song with lyrics alone? Maybe there’s a fantastic behind-the-scenes quip you keep telling everyone, but not enough people have heard of it. Are…

How to Put Together a Marketing Plan

I don’t know about you, but when I hear the word “marketing” I’m instantly flooded with scenes from Mad Men, visions of charts and numbers, and a lot of floating question marks that leave me asking “wait, what exactly is…

The Ultimate Spotify Guide for the Music Industry

We’ve put together the ultimate Spotify guide for the music industry including all of the latest features, tools and how to get the most out of Spotify. Spotify has become one of the leading music streaming providers in the industry…

Are You Release Ready? Check Out This Album Release Checklist

So you’ve just recorded an incredible new EP or album and you’re dying to get it out into the world. After all, this is your latest masterpiece—your best work to date—and your fans are going to love it! Plus, you’ve…

8 Ways to Build a Marketing Strategy for Musicians

Let’s face it; the music industry is large and highly competitive. Needless to say, it can be very difficult to succeed in the industry. The problem is that most musicians have the music fundamentals down pat, but haven’t mastered the…

Five Unique Ways to Strengthen Your Fan Base

Your fans are everything. Without them, you likely wouldn’t be where you are today! (Or where you are hoping to be.) Fans are a community, and in order to strengthen it, you need to treat it as such. Below are…