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Marketing Journey for the Music Industry Part I: Understanding Your Market and Audience

In this new series, we’ll break down 7 parts of the marketing journey that independent artists like you will need to master throughout your career. We’ll talk about things like understanding your fanbase, defining your niche, determining marketing mediums, and…

How to Use Content Pillars to Define Your Artist Brand

Looking to better define your brand as an artist? Dayna Younge, the Founder of Fred & Augustus and strategic marketing expert breaks down how “content pillars” can do just that… How to Use Content Pillars to Define Your Artist Brand…

Do You Need to Improve Your Brand Awareness?

Branding is becoming increasingly more important as an artist with each passing day. An artist with clear branding and great awareness will quickly surpass an artist who doesn’t have a clear sense of self. As an artist of any kind,…

How Indie Musicians Can Enhance Visual Branding

Thinking of ways to increase your visibility in the vast music marketplace? Visual branding is a good place to start. As the co-founder of Tunedly, I have come face to face with the topic recently. Thank you to Symphonic Distribution…