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Marketing Journey for the Music Industry Part I: Understanding Your Market and Audience

In this new series, we’ll break down 7 parts of the marketing journey that independent artists like you will need to master throughout your career. We’ll talk about things like understanding your fanbase, defining your niche, determining marketing mediums, and…

How To Create A Killer Facebook Video Marketing Strategy

For many of us, when we think of anything regarding video marketing the first thing that comes to mind is YouTube. The fact of the matter is, we’d be wrong to think that. 81% of businesses actually prefer to use…

How To Maximize Your Back Catalog While Working on New Releases

Once you’ve released that new album, song or collab, the hard work doesn’t end there. Did you know there are things you can do with your back catalog to keep the momentum going behind the scenes? Here are some key ways…

125 Ways to Promote Your Music

Finding creative ways to promote your music can be a struggle for many artists. To get the creative juices flowing, here are 125 ideas to help you out. Here’s the rundown… 125 Ways to Promote Your Music Distribute to online…

How To Determine Your Marketing Budget As An Independent Artist

Effective marketing is a fundamental part of being an artist. Without it, you won’t be going anywhere anytime soon. To get yourself out there and recognized by the world, you need thoughtful marketing, and thoughtful marketing requires thoughtful budgeting. Trying…

How To Use Lyrics on Facebook Stories

Back in 2019, Instagram introduced a Lyrics feature which added dynamic lyrics in addition to its original music feature. Users have been patiently waiting for this feature to expand onto Facebook, and it’s finally here. Now, Facebook has launched an…

The Best and Worst Months to Release Music

No matter what time of the year it is, getting major traction on your new releases can be difficult. However, certain months will give you a better shot than others. To make the most of your release, choosing when to…

Goal Setting Tips for 2021

I’m just going to put it out there… I  love goal setting and workshops. There’s not a lot that I enjoy more than taking a pen to paper and mapping out my greatest visions, biggest ideas, and putting together a…

Best Times to Post on Social Media

What time you choose to post on certain social platforms directly impacts your level of engagement. In an age where exposure is everything, it’s important to do everything you can to optimize your reach. Here are the most updated best…

Artist Checklist for a Kickass Year in 2021

We love to see independent artists strive for greatness. A major part of the recipe for success is creating an honest and thorough plan to make it happen. So, we created a checklist to keep you on track. Here’s our…